Pet products merchants Ruffwear, Dog is Good, Pet Lifestyle And You and Pup-Pee Solutions have found ways to differentiate themselves and succeed in business. Here’s what these four merchants are doing to differentiate themselves in the crowded pet products category.
Regardless of where you are in your ecommerce journey – just opening your first web store or upgrading your current platform to gain new functionality – Magento probably has an … Continue Reading →
What started in an innocent work-related question to my Facebook followers quickly evolved into the biggest gambling sensation among my friends. Licensed apparel seller 47 Brand’s most-popular item is the #47mysteryscrum, and it has helped it clear out merchandise and build its social presence.
When it comes to the buying preferences of B2B shoppers, suppliers need to start creating an online shopping experience similar to those in the B2C world. Translation: B2B websites need to be easy to use.
Today, ForeSee released its annual Business-to-Business (B2B) Benchmark that reports on customer satisfaction trends and allows B2B companies…
With increased transactional, digital, mobile, content, social network and promotional marketing, how can marketers and merchants continue to differentiate, build brands and attack commoditization? Here is a five-step process you can use to differentiate and build brands across a changing channel mix.