The subscription economy has taken commerce by storm. From music and television to beauty and groceries, consumers have grown comfortable with storing their credit cards on file to receive products and services from brands they love on a recurring basis. Here is how B2B brands can secure customer loyalty for the long-term.
Predictive analytics is increasingly being used to fine-tune marketing strategies by forecasting which products are most likely to be purchased by which customers, while also influencing buying behavior. It’s the power behind the suggestions of other items you may like when browsing or shopping online. Here’s how it can benefit your ecommerce business.
Are you meeting the customer demands when it comes to delivery? Shoppers today want more than ever before and many retailers may be missing the mark in providing great service. Shoppers want to be rewarded for brand loyalty, they want a personalized experience, and easier experience and more. Here are some statistics that are guaranteed to help retailers create a better shopping experience for their customers.