Multi-Device Shopping is Huge in These Countries and Regions

| Tim Parry

Multi-device shopping may be a newer concept in the U.S., but what about other countries, where mobile commerce is a lot more firmly established? In this video, James Smith, EVP Americas at Criteo, discusses how smartphone penetration has helped multi-device shopping grow in certain cross-border destinations.

Latin America

China is Hype, Latin America is Your Cheap Date

| Tim Parry

Getting ready to expand your ecommerce presence into China? You may want to give it a second though, and think, instead, about venturing into Latin America. Perry Ellis International Vice President of Ecommerce and Digital Marketing Jose Nino shares 5 lessons his company learned about doing cross-border business in Latin America.

cross-border ecommerce

How Will You Build Your Cross-Border Strategy?

| Tim Parry

Even if you are not trying to sell your inventory internationally, chances are more than 10% of your ecommerce site traffic is cross-border. Imagine how much higher that would be if you put a cross-border ecommerce strategy in place? Download your copy of Building the Right Roadmap for your cross-border Journey today.

cross-border ecommerce

Merchants Should Remain On Course in Emerging Markets

| MCM Staff

Recent economic and political difficulties are casting doubts into the minds of ecommerce retailers worried about entering markets such as Russia, Brazil and Turkey. Here’s why these emerging markets can still be profitable when pursued with healthy wisdom, awareness, and cultural empathy.

A Deep Dive Into the 2014 Pitney Bowes Global Online Shopping Study

| Tim Parry

A successful international strategy centers on providing buyers with clarity and accuracy in the online buying process, certainty and transparency in delivery, and competitive pricing. Here’s a deep dive into the results of the 2014 Pitney Bowes Global Online Shopping Study results.

Why U.S. Retailers Struggle Online with Brazilian Consumers

| MCM Staff

Many Brazilian consumers are forgoing the country’s local businesses, choosing instead to buy American goods as a sign of wealth. But many U.S. retailers are struggling to sell to Brazilian consumers due to the country’s closed-loop network policy, which restricts Brazilian cardholders to only using their credit/debit card within the country.

global ecommerce, ecommerce, Latin America, Brazil, Mexico, Chile, Colombia, retailers, retail, cross border, Growing Global

Should Merchants Consider Expanding to Latin America?

| Erin Lynch

For years, when it came to which countries were at a similar stage of advanced and growing economic development, retailers have had their eyes on Brazil, Russia, India and China, affectionately known as BRIC. However, during this week’s National Retail Federation’s conference, the new buzzword was Latin America.