Channels, Choices and Convenience: Flex Shopping Around the World
UPS has explored varying global consumer preferences before the purchase, during checkout and delivery and post purchase.
channels
YouTube Makes Video Channels Shoppable
YouTube is connecting people with products in a new initiative where they can now shop for products while viewing videos on YouTube channels. According to blog post by Google, which owns YouTube, people use the video site for entertainment, learning a new skill, find new information, and shop for products.
Know the Basics with Search Marketing
Search marketing goes beyond the organization of a keyword list in order to be effective with content optimization. Marketers need to know the basics in order to enhance their search marketing, according to Social Media Club.
Five Ways to Improve your Multi-Channel Marketing
The most popular order-taking channel? The Web. But many merchants maintain separate catalog and Internet silos. Click here to find out why Bill Nicolai thinks that