5 Ways Gift Cards Can Boost Sales

| Erin Lynch

For the past five years gift cards have been ranked as the number one most popular gift among shoppers. In fact, according to Shopatron, not only will the average shopper spend more than $150 on gift cards annually, but 72% of recipients become repeat customers. Here are five surefire ways you can harness the power of gift cards on your ecommerce site.

Infographic 4 Tips to Increase International Sales

| Erin Lynch

If you sell internationally you might have noticed the recent trend of overseas shoppers adding just as many items to their shopping carts as their American counterparts but abandoning in higher rates. So what can merchants do to get that international shopper? Take a look at the infographic to not only get a better understanding of the shopping habits for the international shopper but also a few tips on how to convert them.