Herschell Gordon Lewis: Best and Worst Catalog Copy of 2016

| Herschell Gordon Lewis

Legendary copywriter Herschell Gordon Lewis passed away on September 26 at the age of 90. Just a few weeks earlier, Herschell sent us what turns out to be his final annual “Best and Worst Catalog Copy” report, with the intent of it running in November. And here it is. See if you made Herschell’s final cut.

Dick’s Sporting Goods Says Cooler Temps Behind Sluggish Sales

| Erin Lynch

Dick’s Sporting Goods reported a lower-than-expected second quarter, which the sports retailer said was due in large part to “higher levels of precipitation and cooler temperatures.” Dick’s, however, did report that net sales for the second quarter increased 6.6% to $1.5 billion.