Standards body GS1 US is looking for major retailers and brands to step up and implement its QR-like Digital Link 2D barcode on packages, in order to drive broader market adoption and enable the transmission of richer data that can unlock a trove of value-added services like discounts and offers at checkout.
Supply chain standards body GS1 has released a readiness test kit to help retailers, brands and manufacturers and solution providers prepare for a 2027 transition to data-rich 2D barcodes. While some retailers have balked at the transition cost of upgrading POS hardware and software, GSI said most are onboard with the program.
A new guideline focused on omnichannel and ecommerce fulfillment processes has been released by GS1 US to help the retail industry evolve toward a single fulfillment process for improved cost savings and maximized resources.