Innotrac has released the findings of its SmartHub Holiday Promotions study which tracked the entire ecommerce experience from ordering, to shipping, packaging, customer service, and returns through the eyes of the customer.
With Christmas right around the corner, shoppers are making a mad dash to ensure all their holiday shopping is complete and shipped before next week. And while ecommerce merchants are pulling out all the stops to try to grab shopper’s attention and dollars, many, if not all, are finding it tough to compete with Amazon.
Amazon has turned to an unusual source of seasonal hires to fulfill orders this holiday season: hundreds of workers who call RV campers their homes in Kentucky, Kansas and Nevada.
With the holiday shopping season in full swing, merchants are looking to boost holiday sales this year. However, business could ultimately suffer if customer service is not up to par. Here are five tips that will lead to not only exceptional customer service across all channels but also a happy customer.
Cyber Monday proved to be the biggest online sales day in the history of Walmart. In fact, according to the retailer, from Thanksgiving through Cyber Monday was the highest five-day stretch in online sales for the retailer in its history with over one billion page views processed.
The more time and energy you invest in planning your holiday shipping and fulfillment strategy, the more effective your brand will be in delivering the type of customer experience that will keep shoppers coming back in 2014. While it’s too late to effectively change your retail agenda through the end of the year, here is a list things you can focus on from now through Christmas.
Which is more important in the eyes of the consumer this holiday: free shipping, delivery tracking, shipping options, or overall shipping costs? The answer, well, all depends on which demographic you are trying to secure but simply a wide variety of shipping options could be the key to offering the best shopping experience to consumers this holiday season.
With nearly 50% of Americans abandoning their shopping carts due to high shipping costs, it’s imperative for merchants to focus on managing delivery fees in order to ensure a happy customer this holiday season. In this infographic from Pitney Bowes, you will walk away with a few quick tips that can help you keep a happy customer and a secured sale during the most competitive time of the year.
For online retailers, the holiday selling season is critical to their financial strength and even survival. That’s why it’s imperative to keep your IT operations up and running and to recognize and repel cyber-attackers. While it’s probably too late to take major actions this holiday season, retailers can still take some steps to minimize such disruptions.
To successfully integrate mobile strategies into your holiday plan of attack, you must first understand how your customers shop and then strive to make that process quicker, easier, and more efficient. And while retailers have been prepping for months for the upcoming shopping season, there are still steps that can be taken now to ensure success on Black Friday and beyond.