What’s the Deal with Sears Holdings?

| Tim Parry

When you compare Sears Holdings with its big box counterparts, it seems to be ahead of the curve when it comes to innovation and technology. However, Sears Holdings is losing money like crazy, and rumor has it store closings will escalate. Here’s a look at some of the technology and innovation that’s making Sears Holdings brands Sears and Kmart look like winners.

Sears, ecommerce, retargeting, target marketing, personalization, big data, big data analytics, data-driven advertising, data-driven marketing, ad technology, marketing technology

Sears Adds Returns, Exchanges to In-Car Pickup

| Mike O'Brien

To take advantage of the new return/exchange service, customers can visit sears.com, click on the customer service link, choose “returns and exchanges” and follow the prompts to identify the item. For an exchange, they select a new item and get an email confirmation when the replacement is ready for pickup.

Once at the store, they park in a designated In-Vehicle Pickup spot, and notify the store of their arrival via the app. A timer will start on the phone, and a Sears associate will arrive within five minutes and complete the return or exchange.

Sears Holdings’ FY Revenues Down $1.7 Billion

| Tim Parry

Sears Holdings’ domestic comparable store sales declined 3.8%, comprised of decreases of 3.6% at Kmart and 4.1% at Sears Domestic in fiscal year 2013. Here’s a full look at Sears Holdings’ full-year financial results.

Sears May Spin Lands’ End Off

| Tim Parry

The company said that separating Lands’ End and Sears Auto Center would allow them to pursue their own strategic opportunities, optimize their capital structures, attract talent, and allocate capital in a more focused manner while bringing the business unit structure to life outside of the Sears Holdings portfolio.

Sears, ecommerce, retargeting, target marketing, personalization, big data, big data analytics, data-driven advertising, data-driven marketing, ad technology, marketing technology

Sears Reports $194 Million Loss 2nd Quarter

| Erin Lynch

The Sears Holding Corporation, which operates Sears, Roebuck and Co., and Kmart, reported a 6% or $194 million loss in the second quarter. However, the online sales for both sears.com and kmart.com grew over 20%.