Kohl’s launched a newly revamped loyalty program called Kohl’s Rewards, with plans to pilot it across 100 stores in eight markets. See which markets the program will be implemented in and how Kohl’s sees it as a traffic driver and revenue booster.
Nordstrom is partnering with Anthropologie to introduce home products line in 15 of their retail locations and on Nordstrom.com beginning March 19. The collaboration is part of a larger trend of partnerships between retailers, sometimes those in competition with each other.
Like many retailers today, physical stores are a focus to move forward in this evolving retail climate while still maintaining an active online presence. Here is what Kohl’s is doing to connect the online and in-store experience.
Retailers need to focus less on the “shiny new objects” and instead focus on systems and solutions that actually move the needle, Ratnakar Lavu, Chief Technology Officer for Kohl’s said at NRF’s Big Show. See what tech tricks the company has up its sleeve, which are coming down the road and how they’re boosting loyalty and engagement.
As sea changes continue to roil retail, including the steady drumbeat of store closings and poor results, key points for every multichannel seller to consider in 2017 and beyond include going omnichannel, right-sizing store footprints and having unique product offerings.
The NRF says its prediction of 3.6% holiday sales growth will hold up, given a good economy and pent-up demand. See what else transpired at season’s end, as retailers pulled out all the stops to bring in the procrastinators.
Amazon announced plans to hire more than 120,000 workers in 27 states to handle peak season demand at its 90+ distribution and fulfillment centers in the U.S., up 20% from 100,000 in 2015. This comes as major retailers and carriers are holding the line on holiday hiring.
UPS plans to hire 95,000 seasonal workers, primarily package handlers, drivers and driver helpers, as major retails announce their retail peak season plans. See what a major outplacement firm says about hiring trends
Google has expanded its two-day Google Express delivery service to 40 million new customers in the Midwest, now offering it in 17 states in its push against the dominance of Amazon Prime. See where it has grown and what retailers are using it.
In general the omnichannel experience for customers is not matching up to its promise, research firm L2 found in its annual Digital IQ Index of retailers. See which firms scored high in the index, and what they’re doing right.