Premium loyalty program provider Clarus Commerce has acquired PrizeLogic to add rebate and promotion engine and rich first-party customer data as third-party tracking cookies are on the way out and Apple’s new iOS operating system severely limits marketers’ access to user activities. Terms were not disclosed.
With an omnichannel approach becoming ever more prevalent in the grocery industry, a new report found grocery retailers excelling in some areas while needing a bit of improvement in others. That’s according to a new omnichannel readiness benchmarking report from the Food Marketing Institute (FMI) and FitForCommerce.
The ecommerce delivery battleground is increasingly focused on who can best meet growing consumer expectations for experiences that are simple, fast, reliable and convenient. So how can you best satisfy their delivery wants? Here are 6 key insights from recent research to help you drive a positive delivery experience.
Kohl’s launched a newly revamped loyalty program called Kohl’s Rewards, with plans to pilot it across 100 stores in eight markets. See which markets the program will be implemented in and how Kohl’s sees it as a traffic driver and revenue booster.
Customer loyalty remains a panacea that retailers are all seeking. Every retailer wants consumers to consistently purchase from their business, rather than from their competitors’. Building and sustaining this loyalty is key to retaining customers over time and driving increased sales. Here are several ways to drive customer loyalty for your business.
Retailers are looking at loyalty differently these days. They’re re-examining their entire approach to loyalty programs as a whole, including the concept of rewarding customers based on frequency and value of purchases, and plastic loyalty cards are on the wane. This study by Newstore reveals how to drive personalization and engagement both online and in-store.
The increasing competition in retail is forcing brands to reevaluate how they deliver value and stay relevant to consumers. Here is what retailers need to know to maintain customer loyalty.
In an effort to inspire self-expression, DSW is launching a new brand mission through various initiatives both online and in store. See what the new brand mission will mean for the company and what is included.
The biggest win in ecommerce is the moment your newest customer becomes a repeat customer. Here are four things to consider when it comes to your retention initiatives.
Office Depot announced an updated loyalty program that will save customers with expanded benefits. Here is what the loyalty program will offer to customers.