As merchants continue to focus on improving customer loyalty moving into 2014, many are adopting Master Data Management technology in order to create a more rich and satisfying shopping experience across all channels. However, in order to achieve this and capitalize on peak buying seasons, retailers must gain greater control over product information and other master data in order to achieve omnichannel success.
Fraud is a scary thing and it is burdening merchants everyday with higher costs. According to this infographic by LexisNexis, for every $1 in fraud loss, merchants are paying $2.79. While fraud losses continue to grow, many ecommerce merchants believe fraud prevention is too expensive. It is these merchants that experience two times more in fraud losses.
Shopping habits, shopping devices, and shopping locations are interchangeable in the customer’s eyes, which is why it’s more important than ever for merchants to offer a wide variety of omnichannel fulfillment options, according to Bill Toney, senior vice president, Omnichannel Solutions at VendorNet.