In the next three years, 250% more retailers will be transitioning to a single order management solution to support a unified commerce experience across all channels. See what this will mean for retailers.
Best Buy Canada announced it is consolidating both Best Buy and Future Shop stores and websites, with plans to build a multichannel customer experience. See what plans they have in place.
It is no longer enough for a brand to simply be present across channels. Companies must incentivize action and engage their audiences seamlessly and consistently across every medium—mobile, social, in-store, online, etc. See how brands can engage with audiences across the channels.
Omnichannel is a studied approach to meet all of these customer expectations. In order to do so successfully, retailers must reevaluate their logistics business model by putting the focus on fulfilling more orders, faster throughput and lower costs. The first step in that process is understanding the trends that define the omnichannel marketplace.
For years, technology has enabled customer communication to be more personalized. Finally, one-to-one nirvana may be just around the bend.
As we wrap up another year, merchants are now looking into what they can expect for 2014 in the ecommerce world. This article will look back at what was hot in 2013, and what merchants should focus on moving into 2014, including creating targeted, personalized and seamless shopping experience for consumers.
What will retail look like in 2014? Contributing writer Jonathan Levitt sees two major emerging trends occurring in the New Year: the rise of the ubiquitous shopper and wide-scale retail automation.
The terms omnichannel and multichannel are more often than not used all too frequently and often interchangeably in the ecommerce world. However, have two completely different meanings. Here is a breakdown of what they mean and how you can use both, separately, to execute them flawlessly in order to create the best ecommerce brand.
Here’s the challenge: no clicks are generated when a brick-and-mortar shopper steps into a store or stops at a display, and data capture is not simple or straightforward. How do retailers address this?
Ecommerce has now become synonymous with omnichannel. However, while merchants are focusing their retail efforts on social, mobile and email, they should zero in on a variety of fulfillment options such as ship-from-store, in-store pickup, and buy online and return in-store.