A Team-First Approach to Smart Retail Holiday Planning

| Bart Mroz

With the holiday season accounting for so much of a retailer’s annual sales, as much as 30% to 40%, achieving the highest possible holiday ROI is crucial. Here is what you need to know when it comes to planning your holiday strategy.

3 Ways Online Retailers Can Take Smart Risks

| Brigitte Donner

Today, retailers are coming up with new ways to differentiate themselves not just in price, but also in connecting with the consumer. Here are three ways retailers can take smart risks and increase their bottom line.

ecommerce fulfillment, shipping data, distribution data, Warehouse/Distribution Center, ecommerce shipping, direct-to-customer fulfillment

3 Tips to Embrace Customer Data All Year Long

| Kathy Menis

While holiday sales were just one benefit for increased online traffic, retailers can benefit all year long from the influx of customer data that occurs during the holiday season. Here are ways data will help retailers beyond peak season.

Lessons Retail Marketers Can Learn from HBO’s “Westworld”

| Kerry Liu

Though we aren’t at a “Westworld” level of human/AI interaction yet, advanced machine learning technology is already informing and enhancing the consumer experience, especially in retail. Using technology that is already available, here are three lessons retailers can learn from the HBO hit show.