As the world of commerce becomes increasingly omnichannel, the boundaries that once clearly separated ecommerce markets have begun to fade away. Whereas a brand might have traditionally kept business-to-business (B2B) sales and business-to-consumer (B2C) sales in siloes, today’s connected commerce experiences have created a new selling environment: B2B2C.
Amazon is rolling out Amazon Personalize to customers of its Amazon Web Services cloud computing platform. The API-based tool for app developers lets them power personalization features such as product recommendations, search results and direct marketing.
Kibo, the unified omnichannel commerce platform born of the merger of MarketLive, Shopatron, and Fiverun, had its coming out party Monday at the NRF Big Show 2106 in New York City.
There are many reasons retailers find themselves shackled by point-of-sale platforms that no longer meet business needs. Find out how you can choose the right POS platform for your business.
The bar for online ecommerce sites continues to rise, a result of growing demand amongst consumers for better, faster, more intuitive websites. See what this means for ecommerce retailers.
Building on Vitacost.com’s technology and fulfillment platform and linking it to Kroger’s existing digital capabilities will accelerate Kroger’s omnichannel strategy.
Have you found the right ecommerce platform? This infographic by Ecommerce Rules, shows nine different entrepreneurs and which ecommerce platform is right for them.