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Amazon Tests Product Listing Ads

| Daniela Forte

It looks like Amazon is following Google’s lead and is quietly testing product listing ads. See whether this is a win-win for both Amazon and Google and what it could mean in the future for other retailers.

How to Make the Most of Your Google Product Listing Ads

| Daniela Forte

It’s safe to say that Google is the place where shoppers are searching for products, whether it be on smartphones, tablets or desktops. The question remains: Are your product listing ads showing up? See why its important that product listing ads be part of your marketing strategy.