ecommerce returns

Free Returns Still Drive Loyalty, Even As Thresholds Rise

| Mike O'Brien

Even as more retailers are increasing thresholds for free returns shipping in the face of massive volume and steadily rising costs, 79% of consumers said they’d be more likely to make a repeat purchase from those offering free returns or exchanges, according to a new survey from solution provider Loop. 75% said they expect retailers to make new product suggestions based on their purchase.

Ecommerce Returns: Reducing the Profit Hit

| Brian Barry

For decades, studies show a high percent of customers feel ease of returning products impact their purchasing decisions. “Free” returns shipping makes shopping even more attractive. Who wants to buy a product that can’t be returned or carries onerous conditions? Here are 7 ways to lessen the profit impact of ecommerce returns.

Sears, ecommerce, retargeting, target marketing, personalization, big data, big data analytics, data-driven advertising, data-driven marketing, ad technology, marketing technology

Sears Adds Returns, Exchanges to In-Car Pickup

| Mike O'Brien

To take advantage of the new return/exchange service, customers can visit sears.com, click on the customer service link, choose “returns and exchanges” and follow the prompts to identify the item. For an exchange, they select a new item and get an email confirmation when the replacement is ready for pickup.

Once at the store, they park in a designated In-Vehicle Pickup spot, and notify the store of their arrival via the app. A timer will start on the phone, and a Sears associate will arrive within five minutes and complete the return or exchange.