Target Ups Its App Game with Cartwheel Integration

| Daniela Forte

Target is making some major moves in its mobile channel, integrating its Cartwheel loyalty technology with its mobile app to show customers nearby deals and offer up coupons to improve the shopping experience. Here is how this could be a game-changer for Target and the mobile experience.

Target Corp.

Target Reports Robust Growth in Digital Sales

| Daniela Forte

Digital sales have seen robust growth for Target in the third quarter. CEO and chairman Brian Cornell said during a third quarter earnings call that digital sales grew more than 26% and has grown more than 20% year-to-date. See what other plans Target has in place for its digital channel.

Amazon DC

Amazon Increases Peak Season Hiring 20% from 2015

| Mike O'Brien

Amazon announced plans to hire more than 120,000 workers in 27 states to handle peak season demand at its 90+ distribution and fulfillment centers in the U.S., up 20% from 100,000 in 2015. This comes as major retailers and carriers are holding the line on holiday hiring.

Target Corp.

Target’s Head of Digital Departs Suddenly

| Mike O'Brien

Jason Goldberger, who had just been promoted to chief digital officer by Target in May, has suddenly left the company in the wake of disappointing ecommerce growth figures in recent quarters. The news is seen in the context of Target’s competition against market leader Amazon by many industry observers.