U.S.-based merchants should not need to worry about selling to U.K. customers in a post-Brexit world.
Although U.K. voters chose to leave the European Union on June 24, and the decision had a major negative impact on the world’s financial markets, at least one U.K. businessman says it’s steady-as-she-goes for cross-border ecommerce.
After investing heavily in an international team, online home goods and decor retailer Wayfair announced it will broaden its global reach to include Canada and Western Europe. While there are still many pieces to tie together, Wayfair is moving full steam ahead with its global initiatives, see what those initiatives are and what they will mean for the brand.
The MCM Outlook 2016 survey results are in… and it looks like Canadian consumers are U.S. merchants’ cross-border buddies. While Canada may not be a surprise as the most-popular country U.S.-based merchants sell into, the other four may be a shot. Click through to find out, and let us know which countries you’re selling into.
U.S. shopping holidays such as Black Friday and Cyber Monday are capturing a cross-border audience. Cross-border consumers are continuing to shop online from their favorite American retailers and brands this holiday season while taking advantage of special deals and seasonal promotions, according to data from Pitney Bowes.