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Walmart Takes on Amazon with New Pricing Program

| Daniela Forte

Walmart is launching a program called “Competitive Price Adjustment” that will temporarily lower the prices consumers pay for some items on its marketplace. Here is how Walmart is competing with Amazon with this new program.

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Walmart Looks to Sell ModCloth as it Battles Ecommerce Red Ink

| Daniela Forte

As was expected since ecommerce losses are mounting, Walmart is looking to shed one or more of the several digitally native vertically integrated brands it picked up on a shopping spree that began after the game-changing Jet.com acquisition in 2016, with ModCloth being first up on the block.

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Walmart Sees 37% Sales Growth in Ecommerce in Q1

| Daniela Forte

Walmart reported 37% growth in ecommerce sales in the first quarter, with online grocery, home and fashion categories as the primary drivers. Total revenue for the quarter was $123.9 billion, an increase of $1.2 billion or 1%.

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Walmart Removes Products from Google Express, Shopping Actions

| Daniela Forte

Walmart is removing its products from the Google Express delivery service and the Google Shopping Actions platform, after offering them there for a little over a year in an effort to grow ecommerce sales and do battle with Amazon. Here is a look back at the Google and Walmart partnership.

MCM CommerceChat podcast

How to Select the Right Marketplace for Your Business

| Daniela Forte

Selecting the right online marketplace for your ecommerce business is a tough choice. Partnering with the right marketplace holds the greatest potential for success. But which one do you choose? In our latest MCM CommerceChat podcast, Dennis Worth, Vice President of Business Development for Seta Corp., discusses best practices in marketplace selection and how his business has benefited, and shares tips on how to make the marketplace adoption process go smoothly.

Walmart Launches 3D Virtual Shopping Tour and “Buy the Room”

| Daniela Forte

Walmart is testing a new experience that enables customers to take a virtual shopping tour of a curated apartment showcasing nearly 70 items from both national brands and private labels. See how Walmart is making the shopping experience easier for customers through this virtual experience.