Wayfair, Wayfair.com, ecommerce, Joss & Main, Birch Lane, AllModern, DwellStudio

Wayfair Names Head of Operations Product Innovation Team

| MCM Staff

Doran Robinson, a former operations executive with athenahealth and Capital One, has joined Wayfair as Vice President of Operations Product Innovation. He will oversee expansion of Wayfair’s fulfilment and service systems and lead efforts to improve its post-order experience.

Wayfair.com Mobile App Surpasses 2 Million Downloads

| MCM Staff

Wayfair’s mobile shopping activity points to an upward trend in mobile traffic with the majority of traffic to Wayfair occurring on phones and tablets. Phone traffic has been sharply on the rise throughout 2015 as consumers have been switching from PCs and tablets to the phone.

Wayfair.com Acquires DwellStudio

| Erin Lynch

Wayfair.com, an online home furnishing retailer, has announced the acqusition of lifestyle retailer DwellStudio for an undisclosed amount of money. Wayfair.com said the acquisition not only adds product design and development to the brand portfolio but also means the possibility of new product lines by the end of 2013.