PRINT CHANNEL: List & Data Strategies

Know Your House File Counts

In the current environment of rising postage and paper costs, mailers must understand the key metrics of its house file counts. But what's the best way to go about that? ...

Port of entry

It's one thing to segment customers by behavior most merchants do. It's another to sort them by origin. But that may be just as important for a multichannel...

Gupta Resigns as InfoGroup CEO

Vin Gupta is out as CEO of the InfoGroup list-and-data conglomerate. Gupta resigned from the position last Wednesday as part of a litigation settlement with shareholders. Gupta, who stepped down as InfoGroup’s chairman last month, still owns...

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Sycamore Partners Walks Away From Talbots

Private equity firm Sycamore Partners, which had been involved in exclusive negotiations with financially troubled women’s apparel merchant The Talbots, said it’s not prepared to execute a deal at this time. ...

Bazaarvoice to Acquire PowerReviews in $151.9 Million Deal

Bazaarvoice will pay $31.0 million in cash, issue up to 6.4 million shares of common stock and assume vested and unvested options to purchase the common stock of PowerReviews equivalent to 1.6 million options to purchase the common stock of Bazaarvoice. ...

Survey Says Tablets Driving Web Sales

With more than 60 million Americans forecast to own a tablet computer by the end of this year, retailers say tablets are driving an increasingly larger share of their web revenue, according to the 2012 Shop.org/Forrester Research State of Retailing Online survey....

Talbots Extends Agreement with Sycamore Partners by 48 Hours

For the second time in a week, financially troubled women’s apparel merchant Talbots has extended its exclusivity agreement – this time by 48 hours -- with private equity firm Sycamore Partners as both sides attempt to finalize a deal whereby Sycamore would acquire Talbots’ outstanding stock....

Dillard’s to Close Nashville Distribution Center

Dillard's plans to close its Nashville distribution center, placing 125 employees out of work. ...

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Blog: Multichannel Marketing

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