ProQuest Uses ForeSee to Measure Web Customer Experience

| MCM staff

Research solution provider leverages findings to meet and exceed expectations of multiple audiences Download image ANN ARBOR, Mich., May 13, 2013 /PRNewswire/ — ForeSee, the global leader in technology-driven customer experience analytics, today announced that ProQuest, an information firm central…

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4 Methods to Drive Revenue Using Purchase History

| Daniela Forte

Do you know your customers? Keeping your customers may be as challenging as gaining one. But you can drive revenue by using past purchasing history to create targeted relevant messages. Timing is essential when it comes to providing the right information. Tapping into invaluable order data is the first step, according to a blog post by Bronto.com. From there, how do you determine content and messaging?

Operations Summit 2013 Event

| MCM staff

Join leading brands like Victoria’s Secret, Gilt Groupe and The Limited April 23-25 2013 in Columbus, Ohio Visit the operationssummit.com web site Digital, mobile & catalog merchandise sales are skyrocketing … Continue Reading →

China Consumer’s Go Mobile

| Erin Lynch

If you are thinking about bringing your brand to China in the near future, the most effective way to engage Chinese shoppers is through mobile, according to an infographic from the Alibaba Group. The use of mobile is so high that while sales in China are predicted to hit $15.7 billion in 2013, by 2015 it will skyrocket to nearly $42 billion.

Tablet Users are Looking for the Physical World Experience

| Erin Lynch

Tablet users are now becoming one of the biggest forces to capture within the ecommerce world, but unfortunately only 7% of retailers are prepared to serve them. In this article you will learn a few tips from some of the speakers who focused on tablet use during the 2013 eTail West conference.