Retailers are looking at loyalty differently these days. They’re re-examining their entire approach to loyalty programs as a whole, including the concept of rewarding customers based on frequency and value of purchases, and plastic loyalty cards are on the wane. This study by Newstore reveals how to drive personalization and engagement both online and in-store.
It is no secret that the customer’s experience is vital to the success of your business. One way to ensure a positive shopping experience for your customer is to ensure they are receiving top of the line customer service. Here are five ways to provide customers with a good experience that will ensure they return.
Although bankruptcies, restructurings and the closing of underperforming brick-and-mortar stores are rampant across the industry, these changes can be seen as an opportunity to adjust to evolving consumer behavior and let customers shop however they want to. Here are three key areas to consider as you rethink the omnichannel customer experience.