Are you using your marketing database to its best advantage? It forms the nucleus for all your B2B and B2C marketing efforts, and offers insights that will help you generate targeted lists for direct marketing communications.
Today merchants are using catalogs for a myriad of reasons that range from establishing their brand awareness to driving consumers to the web and sell products. See what retailers are saying about the state of the catalog.
Walmart announced the launch of its own week-long online-exclusive sale in an effort to steal some thunder from Amazon Prime Day, which is being “celebrated” July 15, the eve of Amazon’s 20th anniversary.
OverstockArt.com has launched its 2015 summer art catalog. The new online catalog showcases a line of hand-painted fine art productions and is the latest addition to the retailer’s multiple online resources. See what the new catalog will mean for the company.