A recent study by RetailMeNot predicted that consumer spending is expected to increase between Black Friday and Cyber Monday compared to last year, and advised retailers to plan their kickoff promotions around a longer period than the traditional Cyber Weekend. Here are some other statistics the study revealed for the holiday season.
Holiday shopping continues to increase year-over-year. In fact, the National Retail Federation reported that holiday sales are expected to increase 4% this holiday season to $682 billion. See where shoppers are finding the information they need to start their holiday shopping and what their preferences are.
If Amazon Prime Day is any indication of what’s to be expected during this year’s Black Friday and Cyber Monday sales, we’re in for another year of holiday shopping season mayhem. With the line continuing to blur between physical and digital and ecommerce, here are four steps merchants can take to prepare for holiday ecommerce success from Cyber Weekend on.
As the peak holiday season hiring frenzy kicks into gear, Walmart has decided to set itself apart by announcing it will once again offer extra shift hours instead of hiring thousands of seasonal staff as many other major retailers do. Target meanwhile plans to raise its minimum wage to $10 per hour and then to $11. See what holiday hiring plans are in the works for other retailers and service providers to meet the seasonal crush.