Delicious champagne-flavored gummy bears couldn’t save Sugarfina from filing for Chapter 11 bankruptcy protection. As sweet as it is, the company fell victim to the decidedly more sour challenges of the current retail climate as it expanded from online to malls.
Retailers with a physical presence have an advantage over pure-play ecommerce companies this holiday season, according to a survey by JLL Retail, with 57.3% of consumers planning to make the majority of their purchases there. See what five retailers consumers prefer as well as other predictions for their shopping habits this holiday season.
Eyewear brand Warby Parker continues to disrupt its sector by offering affordable eyewear both online and offline, innovating and taking a “do well by doing good” approach, its co-founder and CEO told an audience at IRCE in Chicago. Here is how the brand transformed from a pure-play ecommerce brand to reaching customers both online and in store.
Wayfair saw a successful first quarter with online sales up 48% year-over-year and total net revenue up 46% or about $450 million. Here is what the brand had to say about its Way Day event and how it’s doing internationally.