Target Grows Digital Sales 31% in Q4

| Daniela Forte

Target reported a strong fourth quarter for ecommerce with digital sales up 31%, hitting $5 billion for the year, a five-fold increase since 2012. Overall comp sales were up 5.3% in Q4 on traffic growth of 4.5%, but revenue was flat at $23 billion.

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Late to the Game, Target Launches Ecommerce Marketplace

| Daniela Forte

Going the way of main rivals Walmart and Amazon, Target is launching its own third-party ecommerce marketplace, Target+, including a curated list of products from merchants that complement its own offerings in categories like home, toys, electronics and sporting goods.

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Target Reports Ecommerce Growth of 41% in Q2

| Daniela Forte

Target reported a 41% increase in ecommerce sales during the second quarter, with overall revenue increasing 7%. Comp sales were up 6.5% in the quarter, the strongest showing since 2005, driven by a 6% growth in store traffic. Here are some opportunities Target plans to focus on in the future.

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Target Reports 28% Q1 Growth in Ecommerce

| Daniela Forte

Target reported a healthy 28% gain in ecommerce sales in the first quarter, while same-store sales rose 3%, helped by a 3.7% growth in traffic. Strong categories included home goods, household essentials and food and beverage. Here is what Target has implemented that led to the success of the first quarter.

Target Launches New AR Feature on Mobile

| Daniela Forte

Target is throwing its hat into the augmented reality ring with its launch of a “See It in Your Space” feature on its mobile website. Find out how the company is changing the way people shop for furniture.

Godiva Expands Its Ecommerce Reach Beyond Amazon

| Daniela Forte

Godiva is expanding its reach beyond selling on its own website and Amazon to grocery chains including Walmart, Target, Kroger, Publix, Walgreens, Costco, BJ’s and Albertsons. Here is how it is making its brand more available to the masses.

Target Ups Its App Game with Cartwheel Integration

| Daniela Forte

Target is making some major moves in its mobile channel, integrating its Cartwheel loyalty technology with its mobile app to show customers nearby deals and offer up coupons to improve the shopping experience. Here is how this could be a game-changer for Target and the mobile experience.