IBM To Acquire Silverpop

| Tim Parry

IBM has announced a definitive agreement to acquire cloud-based personalization software provider Silverpop. Financial terms of the deal were not disclosed.

One Kings Lane Speeds Up Web Delivery

| Daniela Forte

One Kings Lane saw a 20% improvement in web delivery times and a 35% boost in mobile page loads just before the 2013 holiday season when it began working with a web content delivery technology company.

The Effects of Online Credit Card Declines in the U.S.

| Tim Parry

An independent study of 1k consumers found that 17 percent of consumers report having had their credit cards declined during card not present (CNP) transactions and as many as one-third of these declines were unnecessary. The result is consumer aggravation, increased operational costs for banks and credit card companies and as much as $40 billion in lost revenue for online retailers. 41st Parameter, a part of Experian, released the data from its TrustInsight division.

5 Ways to Enhance Digital Performance Right Now

| Robert DuRoss

In today’s hyper-connected environment, producing slow-loading or unavailable content is equal to providing no digital content at all. While the challenge to produce always-on, high-performing content is daunting, the truth is, it can be done. In fact, it starts with some relatively easy first steps.