For the second time in less than a week, Facebook went down. People immediately went to the next best social media platform – Twitter. Retailers contributed to the #FacebookDown Twitter fun with their own funny meme or found a way to market to customers.
Social media is an active channel for marketers, in fact, 76% of emails today contain a social media button, while only 14% of emails contain social images. See how marketers can better leverage Instagram images for their brand.
There are millions of people visiting social media sites every day, but many businesses are still struggling with how to capture these interactions and use them to drive more personalized marketing. See how Ballard Designs saw digital marketing success using social media.
Wednesday turned out to be a Prime Day for Amazon… to hold a garage sale. That was pretty much the sentiment of Amazon shoppers who turned to social media and voiced their frustration about Prime Day. But Amazon did claim Prime Day was a success.
While Pinterest continues to be the brand’s top source of referral traffic and revenue, the designer is now finding that Instagram is important for future growth. See how Moorea Seal benefits from using Instagram.
Merchants today are all in some way using social media to leverage their brand and products, whether it’s through Facebook, Pinterest or Instagram, social media is becoming an emerging channel. Here are five tips to turn followers into buyers.
With 7 billion videos watched on Facebook and YouTube each year, the message is clear that customers want video. See why video is an important marketing strategy and how to make it beneficial for your business.