Birchbox on Achieving Excellence in Packaging

Pooja Agarwal, Vice President of Operations for Birchbox, talks to Multichannel Merchant Senior Content Manager Mike O’Brien about the company’s approach to packaging and how it achieves consistent excellence in this key area of the customer experience.

One again, Birchbox is a finalist in the packaging category for the Excellence in Customer Experience Awards, hosted by Multichannel Merchant and Radial. The winners across five categories – packaging, brand communication, shipping and delivery, returns and customer experience leadership – as well as the innovator of the year, will be announced at a luncheon March 29 at Operations Summit 2017 in Pittsburgh.