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MULTICHANNEL MERCHANT » VIDEOS
Hear Bruce Ernst, Monetate’s Vice President of Product Management, talk about the changing role of website testing as it moves from random content tests to understanding your customers better through segmented experiences.
Google announced this week in this video that going forward there will be a dollar sign in Gmail attachments. The video shows all it takes is a simple click and you can transfer cash through Google Wallet, according to an article on Mashable.
In this video by R2Integrated, a digital marketing and technology firm discusses the importance of conducting offline and online research and reviewing big data analytics to reveal a deeper layer of information on the triggers and motivations of potential customers, according to a press release.
J.C. Penney took to Facebook to acknowledge the marketing mistakes it has made over the past year and a half and is now asking customers to “come back” according to a post on its Facebook page.
PBS News Hour’s Gwen Ifill looks at proposed Internet sales tax legislation and moderates a debate with Brian Bieron of eBay and the National Retail Federation’s Rachelle Bernstein.
The Senate has set up a final vote on the Marketplace Fairness Act.
The chief executive of one of the largest data brokers in the country sat down with CNN Money recently to demystify what information is captured from consumers when searching on the web.
Are you thinking about using Fulfillment by Amazon to grow your business? Here’s some advice from Tom Taylor, vice president of Fulfillment by Amazon and Amazon Webstore.
In e-commerce, how you handle returns is critical to customer satisfaction and your bottom line. Newgistics created a parcel returns process that improves them both — a process called Intelligent Returns Management.
It’s pretty easy for me to forget about Kmart when I’m shopping, but its latest viral video (by DraftFCB Chicago) has certainly made the discount retailer top-of-mind.
by Curt Barry
Posted 15 hours ago
by Tommy Kelly
Posted 21 hours ago