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MULTICHANNEL MERCHANT » VIDEOS
VideosAug 29, 2013 5:05 PM By Daniela Forte
When thinking of ways to attract the mobile shopper, Bare Necessities’ chief marketing officer Jay Dunn is looking at it from a different perspective. In this video, Dunn explains why the user behavior on a smartphone differs from consumers using a tablet and consumers using a desktop or laptop.
VideosAug 28, 2013 1:17 PM By Daniela Forte
With the holidays steadily approaching, it is important to just get a video online to boost conversion rates for your retail business. This is the advice Simon Mutlu, vice-president of sales for LiveClicker,offered during a recent interview.
VideosAug 19, 2013 10:37 AM By Daniela Forte
One of the goals of almost every merchant is to get the front and back end of the business working together seamlessly. The quickest and easiest way to do that, according to Wrigleyville Sports, is to get the entire team on the same page and sharing ideas on shipping, inventory, and ecommerce as a whole. Here’s why your front and back-ends need to be on the same page.
VideosAug 14, 2013 3:08 PM By Daniela Forte
Consumers of Yankee Candle are using multiple devices when they are considering purchasing a product.
VideosAug 05, 2013 5:28 PM By Daniela Forte
Merchants today need to be focused on the user experience and the digital relationship with the merchant. In this video, Smartbear’s Ken Godskind discusses what merchants need to do to prepare their ecommerce sites for the 2013 holiday season.
VideosAug 01, 2013 9:27 AM By Daniela Forte
Having video on your ecommerce site is the perfect selling tool, it not only will boost conversion rates, but also customer satisfaction, according to Dr. Melody King, vice president of marketing and sales for Treepodia.
VideosJul 31, 2013 10:26 AM By Daniela Forte
What is the best way to reach and secure the anytime, anywhere consumer this holiday season? According to Branden Jenkins, general manager of etail and retail for NetSuite, the answer is omnichannel.
VideosJul 10, 2013 3:48 PM By Erin Lynch
Wired has posted a new video introducing the ecommerce world to a few members of the robotic workforce at the Quiet Logistics order fulfillment center in Devens, Mass. According to the video, the robots, which have names such as Peanut Botter, Botter Rum, Juke Bot, Bot-B-Q, and Walter CaBot IV, require a five minute recharge every hour and have a 99.94% accuracy rate.
VideosJul 09, 2013 11:38 AM By Daniela Forte
Merchants are going beyond the domestic borders and thinking globally when it comes to selling their products. Here’s what Craig Reed, vice president of global commerce for Pitney Bowes, said in an interview at IRCE 2013 about selling internationally.
VideosJun 24, 2013 4:05 PM By Tim Parry
In this video taken at IRCE 2013, three ecommerce executives talk about why it’s important that the marketing and fulfillment teams are on the same page.