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MULTICHANNEL MERCHANT » VIDEOS
VideosJun 02, 2013 2:40 PM By Tim Parry
Hear Bruce Ernst, Monetate’s Vice President of Product Management, talk about the changing role of website testing as it moves from random content tests to understanding your customers better through segmented experiences.
VideosMay 16, 2013 7:26 PM By Daniela Forte
Google announced this week in this video that going forward there will be a dollar sign in Gmail attachments. The video shows all it takes is a simple click and you can transfer cash through Google Wallet, according to an article on Mashable.
VideosMay 16, 2013 2:47 PM By Daniela Forte
In this video by R2Integrated, a digital marketing and technology firm discusses the importance of conducting offline and online research and reviewing big data analytics to reveal a deeper layer of information on the triggers and motivations of potential customers, according to a press release.
VideosMay 01, 2013 8:24 PM By Erin Lynch
J.C. Penney took to Facebook to acknowledge the marketing mistakes it has made over the past year and a half and is now asking customers to “come back” according to a post on its Facebook page.
VideosMay 01, 2013 12:53 PM By Tim Parry
PBS News Hour’s Gwen Ifill looks at proposed Internet sales tax legislation and moderates a debate with Brian Bieron of eBay and the National Retail Federation’s Rachelle Bernstein.
VideosApr 29, 2013 9:28 AM By Tim Parry
The Senate has set up a final vote on the Marketplace Fairness Act.
VideosApr 23, 2013 9:00 PM By Erin Lynch
The chief executive of one of the largest data brokers in the country sat down with CNN Money recently to demystify what information is captured from consumers when searching on the web.
VideosApr 22, 2013 8:23 PM By Tim Parry
Are you thinking about using Fulfillment by Amazon to grow your business? Here’s some advice from Tom Taylor, vice president of Fulfillment by Amazon and Amazon Webstore.
VideosApr 15, 2013 11:46 AM By Tim Parry
In e-commerce, how you handle returns is critical to customer satisfaction and your bottom line. Newgistics created a parcel returns process that improves them both — a process called Intelligent Returns Management.
VideosApr 13, 2013 4:37 PM By Tim Parry
It’s pretty easy for me to forget about Kmart when I’m shopping, but its latest viral video (by DraftFCB Chicago) has certainly made the discount retailer top-of-mind.
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