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Videos ARCHIVE

VIDEO: The Truth About Millennial Shoppers  Jun 11, 2014 6:31 AM By Tim Parry

What’s on the mind of millennial shoppers? Kristina Kennedy of Bigcommerce discusses her research on millennials with Tim Parry of Multichannel merchant at IRCE 2014.

Retailers Need to Prepare for Dimensional Weight Pricing  Jun 10, 2014 12:49 PM By Tim Parry

Dimensional weight pricing means the days of small packages delivered in enormous boxes will soon be over. CHAINalytics Vice President of Supply Chain Operations Irv Grossman talked about the effect dimensional weight pricing will have on shippers at IRCE 2014.

Listrak CEO Ross Kramer on Email Marketing, IRCE Debut  Jun 04, 2014 9:47 AM By Tim Parry

Ross Kramer talks with Multichannel Merchant about best practices for creating back-in-stock alerts, effective use of welcome emails, personalized product recommendations in emails, and recovery of abandoned carts… and he gives us a sneak peek at his IRCE session on email marketing.

How SmartFurniture Wins With Personalization  May 31, 2014 12:33 PM By Tim Parry

Ecommerce merchants have been trying to crack the personalization code for some time now. And the ones that have cracked it, like SmartFurniture, are offering their customers a more relevant experience, and converting at a higher rate than the competition. In this video, SmartFurniture president and CEO T.J. Gentle shows us their path to a personalized experience.

Understanding the Canadian Anti-Spam Law (CASL)  May 29, 2014 7:56 AM By Tim Parry

Check out this video from Montréal-based email marketing firm CakeMail to see if your Canada-bound emails are compliant, and learn the difference between CASL and CAN-SPAM.

Why Customer Service and Distribution Go Hand-in-Hand  May 27, 2014 10:48 AM By Tim Parry

While marketing and customer service clearly go hand-in-hand, the bridge between the contact center and order fulfillment can sometimes go ignored. In this video, S&S Worldwide Director of Distribution Mark Desrosiers talks about how he interacts with the customer service team to help ensure the best overall customer experience.

The Robots are Coming! The Robots are Coming!  May 26, 2014 8:34 AM By Tim Parry

Amazon will increase the number of robot workers in its fulfillment centers from 1,000 to 10,000. Here’s more on Amazon’s increased use of Kiva Systems’ technology, and what it will mean for its human workforce.

Saving Shipping Costs with Geographically-optimized Origin Points  May 20, 2014 12:31 PM By Tim Parry

There is definitely a balancing act between reducing shipping distances and costs, which also reduces transit times to your customers. In this video, BuyAutoParts.com president and COO Matt Glauber talks about the benefits of geographically optimizing your origin points.

How Modnique Sucessfully Sells in Russia  May 14, 2014 7:37 PM By Tim Parry

From the day it launched its ecommerce site three years ago, fashion ecommerce site Modnique set out to sell globally. With a localized .ru version of its ecommerce site, Modnique was able to have success targeting customers in Russia.

The Pros and Cons of Drop Shipping  May 12, 2014 4:10 PM By MCM Staff

In this video taken last month at Operations Summit 2014, S&S Worldwide Director of Distribution Mark Desrosiers shares his views on drop shipping with Multichannel Merchant Managing Editor Tim Parry.






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