MULTICHANNEL MERCHANT » VIDEOS
VideosDec 01, 2014 4:04 PM By Tim Parry
There was major mobile commerce momentum with Cyber Weekend shoppers. Was that represented in email marketing as well? How mobile-ready were merchants’ messages? In this video, Bronto Software director of research Jim Davidson discusses Cyber Weekend email marketing trends, including subject line selection and email frequency, as well as how the shortened holiday season changes consumer behavior.
VideosNov 30, 2014 9:30 PM By Tim Parry
1-800-Flowers.com Inc.,reported a fire at its Maple Heights, OH warehouse which provided supplies for Fanny May Fine Chocolates and Harry London Chocolates. See what this will mean for both brands for the holiday season.
VideosNov 21, 2014 3:25 PM By Tim Parry
You spent a lot of time getting your inventory plan and promotional plan ready for Cyber Weekend… but are you ready for the mobile shopper? In this video, ChannelAdvisor founder and CEO Scot Wingo talks about the spike he’s expecting in mobile usage this cyber weekend.
VideosNov 18, 2014 1:17 PM By Tim Parry
Purchases made via Alipay on 11.11 topped $9.3 billion, a 60% jump thanks to Alibaba’s efforts to globalize Singles Day. In this video, Scot Wingo, the founder and CEO of ChannelAdvisor, shares his views on Alibaba’s efforts, and what lessons U.S.-based merchants can carry over into the holiday season.
VideosNov 14, 2014 1:42 PM By Tim Parry
Balancing the logistics and creativity required for effective B2B email marketing is both a science and an art. In this video, you’ll discover proven strategies for running successful B2B lead-generation campaigns.
VideosNov 07, 2014 2:30 PM By Daniela Forte
Well this is exciting – shoe and apparel brand TOMS and Target are teaming up for a limited-edition holidays collection, with a generous twist.
VideosNov 06, 2014 6:42 AM By Tim Parry
Online prices will hit rock bottom on Thanksgiving Day, lower than any other day during the holiday season, according to the 2014 Digital Index Online Shopping Forecast. Here’s a look at some of the other trends ecommerce merchants need to watch this holiday season.
VideosNov 04, 2014 11:28 AM By Daniela Forte
This month, shoppers can search for an item on their smartphone, and see what’s stocked at their nearest Macy’s location using Google. This video shows how that this partnership means for the holiday season.
VideosOct 28, 2014 10:27 AM By Daniela Forte
Shop Direct, home of some of the UK’s digital department stores including Woolworths, Very, Littlewoods, Isme and K&Co partners with Qubit platform and as a result has seen success with its push of a larger number of user tests.
VideosOct 20, 2014 4:37 PM By Mike O'Brien
Is Apple banking too much on its brand strength as it launches Apple Pay? What kind of lessons can it learn from Google Wallet? In this video, Multichannel Merchant Senior Editor Mike O’Brien asks ACI Worldwide Director of Product Management John Gessau these questions and more.