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MULTICHANNEL MERCHANT » WEBCHANNEL
WebchannelJul 12, 2013 11:02 AM By Daniela Forte
Customer acquisition via email marketing has magnified since 2009. According to Custora’s report “E-Commerce Customer Acquisition Snapshot” the channel grew from 0.88% of customers acquired in 2009 to 6.84% in 2013.
WebchannelOct 15, 2008 7:18 PM By Kevin Rourke
The Internet has long been described as the online superhighway. As a practical matter, it
WebchannelOct 06, 2008 8:24 PM By Lisa Wehr
In September 2007, it looked like Target had cracked the social media marketing code and was well on its way to a successful holiday shopping season
WebchannelOct 06, 2008 8:22 PM By MCM staff
Mobile commerce is more than just a shrunken version of a traditional Website. I.merchant
WebchannelSep 01, 2008 9:30 PM By Amy Africa
There are more opinions on what the role of Web content is in selling online than there are on the upcoming election. Some people think it’s the most
WebchannelAug 06, 2008 10:28 PM By Tim Parry
Washington–If you want to keep the faith of your customers, let them talk about you. On your Website. That was the message Drew Wofford III
WebchannelAug 05, 2008 11:36 PM By Tim Parry
Washington–The old catchphrase “Avon calling” could soon be replaced with a more 21st-century saying: “Avon pinging.”
WebchannelAug 01, 2008 9:30 PM By Stephan Spencer
Just when you think you’ve gotten your head around blogging, along comes this whole phenomenon and the popular service that’s fueling the trend, Twitter.
WebchannelAug 01, 2008 9:30 PM By Tim Parry
Only a fool would mail a less than-perfect prospect name, right? Not quite true. A small number of mailers are doing it as part of a practice called add-a-name.
WebchannelAug 01, 2008 9:30 PM By MCM staff
Still trying to prioritize your to-do list to get your site in shape for the holidays? Jamus Driscoll, vice president of marketing of e-commerce systems