The Santa Claus affair Feb 1, 2000 12:00 PM
, CATALOG AGE STAFF
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Just call her Kristine Kringle. When apparel cataloger Lands' End used two
"mystery Santas" as cover models for December catalogs, and launched a Web
contest for customers to guess the identities of the secret Santas, few
people were on the right track with one. Of the 7,000-plus guesses logged
on the Website, only 2% guessed that the more comely Santa was actress Rene
Russo, star of the summer hit movie The Thomas Crown Affair. Santa
number-two was evidently much easier to ID - 44% of Web voters correctly
guessed it was basketball legend Larry Bird.