Flipping Over Digital Catalogs

Jun 17, 2010 12:08 AM  By

Are you in the catalog business? Then chances are circulation, brand awareness, and sales are always on your mind. You need to keep up with your customers by adopting competitive digital catalogs and reaching readers where they are: online.

Want to know how? Tune in for a Webinar presented by Multichannel Merchant and sponsored by Nxtbook Media. You’ll hear what works and what doesn’t from publishers who use custom digital editions.

You’ll learn:

  • Where digital catalogs fit into the media mix. Just as print and Website content serves segments of your audience, so does the digital edition. Discover how this media works in conjunction with, and surpasses, other media.
  • How to create super-catalogs. Want to seamlessly integrate print with exciting rich media? You can do it, using audio, video and animation to maximize returns.
  • How to save the environment. You can reach more people for less money while benefiting the environment.

Our Presenters:

  • Jim Tierney, Senior Writer, Multichannel Merchant
  • Wayne Gale, President, Stoke Seeds
  • John Cortez, E-commerce Program Manager, Shaklee