Elan Sherbill

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The Difficulty of Being a Merchant of Record

| Elan Sherbill

Billing your global online customers is a very complex activity. To effectively collect payments in a secure manner, you must, among many other things, open up merchant accounts, put payment gateways in place, manage contracts with global payment service providers, comply with PCI DSS, and abide by global taxation requirements.

omnichannel checklist

3 Barriers That Stifle Customer Conversions

| Elan Sherbill

Ultimately, this path to ecommerce success is driven by improving the customer experience. Here’s why merchants need to remove certain barriers to customer conversion, which will create ways for increasing revenue.