Heather Retzlaff

CPAP wakes up to SEM

| Heather Retzlaff

CPAP Supply USA, which sells products for people with sleep apnea, is just over a year old. But the Richmond, VA-based company understands the importance

Still waiting for good news

| Heather Retzlaff

The future is anything but certain for paper prices in 2006. Recent mill closures, a possible strike at Stora Enso’s mill in Port Hawkesbury, Nova Scotia,

Smith+Noble gets dynamic

| Heather Retzlaff

Just over a year ago, Corona, CA-based Smith+Noble was in the process of becoming a dynamic company with dynamic imagery on its Website, that is. In December

Lands’ End Sidesteps Winter Word Mess

| Heather Retzlaff

By all standards, the fourth-quarter is the busiest season for most b-to-c merchants, and whether they are wishing customers Happy Holidays, Merry Christmas, or Seasons Greetings, the message is the same. The Catholic League for Religious and Civil Rights apparently feels differently, however,

A Date with Density

| Heather Retzlaff

Given the cost of producing and mailing a catalog, density the number of products per page is a crucial consideration. Catalogers may try to save money