Jan Soerensen

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Jan Soerensen is the General Manager of North America at Nosto, an AI-powered commerce experience platform. He spends most of his day working with the teams in New York and Los Angeles to increase visibility of Nosto in the North American market. Previously Jan led the customer success team at Nosto, and has intimate knowledge of personalization as well as the wider ecommerce ecosystem.

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Setting Up Product Recommendation Quizzes for Success

| Jan Soerensen

Product recommendation quizzes allow merchants to grasp the holy grail — zero-party data — information that customers intentionally share with you. Shoppers will gladly provide their information when your quiz is helpful and respectful. They won’t if it’s too complex or if it stands in the way of their shopping journey.