Leslie Goff

Vendor Sampler

| Leslie Goff

E-Color , San Francisco (www.ecolor.com) Products: True Internet Color; Optimal Color Value How they work: The True Internet Color software and product

The Cyber Road Less Traveled

| Leslie Goff

High-touch, low-tech approach helps CommonReader.com stand out in a crowded field of online booksellers The charming, intimate, literary bookstore is

collaring volume orders

| Leslie Goff

Calling all cars: Gall’s, the cataloger for public safety uniforms and equipment, is looking to make some big collars on its Website (www.galls.com).

vying to be TOP DOG

| Leslie Goff

The online division of cataloger/retailer PetSmart is trying to lead the pack of online pet storesWhat makes a category killer in a crowded e-commerce

Performance Products

| Leslie Goff

To cater to every form of four-wheeled transport, the cataloger built a new high-performance product databaseWith more than 200,000 SKUs and growing,

The Sharper Image

| Leslie Goff

When you’re selling cutting-edge gadgets like the Emilio Robot, an electronic butler that mixes and serves drinks, your Website should also be cutting