Gifts Fit for a President
If you’re looking for a $995 medallion of President Bush, we’ve got a catalog for you. Gifts Fit for a President Now that the drama of the 2000 presidential
The Electronic Catalog: Linux Operating System Rivals UNIX — and It’s Free
Linux, a clone of UNIX operating systems, is free to download, but users still pay for service and support. Maybe there is such a thing as a free lunch
FTC Examines Wireless Web Privacy Issues
Mobile, or wireless, commerce could be the wave of the future. So does that mean it’s time to regulate?Just when you thought you had e-commerce nailed
The Electronic Catalog: Drilling Down Beyond Channel
Many catalogers, particularly business-to-business marketers, not only seek to allocate sales by channel, but also by individual consumer. B-to-b catalogers
Burpee Reaps Garden.com Assets
`New names will lead us to a new universe of customers’ Call it cross-pollination of the e-commerce kind. Burpee Holding Co., the parent company of the
The Electronic Catalog: Allocating the Sale
Determining which channel drove the sale is key to continued multichannel success Like true love, multichannel marketing is a wonderful thing. Multiple
The Sobering Realities of Selling Wine Online
They say two businesses that do well in hard times are bars and liquor stores. But that rule apparently doesn’t apply in cyberspace. Online alcohol seller
CLOSINGS
Lucy.com Halts Catalog, Web Operations The fat lady may not have sung yet for Lucy.com, but she has certainly cleared her throat. In January, after only
White Flower Farm Sprouts Magazine
A focus on`plants instead of celebrity and lifestyle’ White Flower Farm catalog hopes its new venture will come up roses. Following the lead of catalogers
The Electronic Catalog: Gone to Seed
Modesto, CA-based wholesale seed cataloger Harris Moran Seed Co. allocates sales to a geographic region rather than to a channel. No matter what the venue,