Steve Tamke

How to Improve Response During Holiday 2006

| Steve Tamke

As I write this, most catalogers are in the final stages of constructing their holiday marketing and circulation plans. Here are a few of the top issues and concerns I hear from marketers as they prepare for this most important season.


| Steve Tamke

Strategic prospecting can help you cut promotion costs, increase your response rates, and improve the future value of your customersPostage is increasing!