Tal Kedar


Tal Kedar serves at the Chief Technology Officer at Optimove, bringing deep experience in software development, machine learning, and retail to Optimove’s technology strategy. Prior to Optimove, he spent five years as the Director of Emerging Technologies at Sears Holdings Corporation, following lead technology positions with several Israeli startups.

For Retail Marketing, 2018 is a Time to Evolve

| Tal Kedar

The days of traditional retail marketing are long gone, and AI is reshaping the skills required and the strategies that will bring the most success. Here are some ways this shift will challenge marketing departments in the New Year.