As you select a new WMS for your ecommerce fulfillment operation, it’s clear not all are created equal in terms of core functionality. WMS add-on modules are typically available to extend the core system with additional functions. You need to not only understand the benefits of the add-on but also how it affects the TCO and ROI.
As an ecommerce owner running your business, you haven’t had time to learn to code. Fortunately, there are many tools that allow you to build a professional app with no coding required. No-code app development is booming, and these intuitive platforms provide all the features you need to start converting leads.
There is a real urgency for retailers to address the sustainability factor in ecommerce head on. With today’s wave of socially conscious consumers, incorporating sustainable practices across the supply chain is the next big challenge and is imperative for retailers to prioritize, especially those focused on long-term growth.
This is easier said than done, but what can retailers realistically do to address and win against these challenges?
Long before DTCs and DNVBs rode social, mobile, and ecommerce to steal mindshare and market share, the earliest, largest CPG brands were built with broad reach on television. Ever since, a digital divide has separated winners and losers. Now, with streaming hot, TV has joined the upstarts in the CPG digital marketers’ basket.
The ease and convenience of gift cards means they can be bought and delivered without ever needing to set foot in a store. However, the convenience, ease of use and flexibility of gift cards is also what makes them popular with digital fraudsters. Despite their earning potential, merchants need to be alert to these risks.
Most retailers reacted swiftly during the pandemic, creating an online presence or enhancing an existing one. Now many of them are wondering how to stay relevant and competitive in the “next normal.” How can you seamlessly blend the digital and in-person experience to offer the best possible customer experience? Here are some tips.
One of the biggest retail trends influenced by the pandemic is the increasing popularity of the direct-to-consumer or DTC model. For many brands, a long-running DTC channel proved priceless over the past year, but it’s important to weigh the pros and cons. Here are six considerations when looking at pursuing a DTC model.
When starting an online store, ecommerce entrepreneurs have so much to consider, including how to drive more sales and setting up shipping, among other topics. For many, packaging is towards the middle or end of their list of things to prioritize, but efficient packaging can be a cost saver and set you apart in the market.
How can retailers leverage costly ecommerce returns into a sales tool? It’s an interesting question, given how retailers wrestle with the avalanche of costly returns. Some have remade returns into a customer loyalty campaign, while tech-savvy companies are taking the returns experience to the next level with AI and computer vision.
Here is a look at the building blocks that have enabled retailers to turn a negative experience into a positive opportunity for additional sales.
90% of people on Instagram follow a business, and two-thirds of the people surveyed say Instagram enables interaction with brands. While there are plenty of post formats you can try, here are the best types of Instagram posts to drive better brand engagement (and not just mere double taps).