| MCM staff

This month, Sherry Chiger, the new editor of the E-mail Essentials e-newsletter (and MCM editor ar large), takes to the Big Fat Marketing Blog to dish

Digital prospecting takes hold

| Tim Parry

It’s no secret that marketers have smaller budgets to acquire or retain customers these days. According to a July study by the Association of National

FREE tools from Google

| Jill Kocher

Google isn’t really in the search business, it’s in the data business. Search just happens to be the company’s most popular free product. Many people

Mobile Commerce is Here… For Real

| Tim Parry

Though the mobile channel has taken a few years to catch on, speakers at the Internet Retailer Web Design and Usability Conference last week in Orlando said that m-commerce is starting to make an impact on their businesses.