More Merchants Report Soft December Finish
This week, there are more up-and-down results coming in from crosschannel retailers. And two reports indicate spending overall was down in December.
Ecommerce
NetSuite Acquires Retail Anywhere
NetSuite Inc. today announced that it has acquired Retail Anywhere, a provider of multichannel retail management solutions designed to improve the retail customer experience. The acquisition builds on NetSuite’s SuiteCommerce platform.
6 Contingency Planning Lessons Learned from Superstorm Sandy
Every merchant and supplier to merchants needs to customize a continuity plan based upon their specific needs. The one thing that all plans must have in common is periodic testing to ensure business runs smoothly when enacted. While it will be stressful during the event itself, coming through successfully will demonstrate to your clients that you are the right partner.
Comscore: Holiday Ecommerce Sales Rise 14%
$42.3 billion was spent online during the entire November-December holiday shopping season, marking a 14-percent increase from 2011, according to online measurement service comScore.
CoffeeTable Sees Major Rewards with Loyalty Program
Offering a loyalty program for consumers who shop with you online or in a traditional store is not the only way to engage with your customers and gain additional sales. It can also happen when shoppers visit your site through apps. Take a look at how some companies gained a boost in conversions after taking part in a loyalty program with the CoffeeTable app.
Safeguarding From Erroneous Shipping Charges
Merchandise shippers are wise to take measures to safeguard against erroneous charges buried within parcel invoices. There are dozens of
Using Split Testing and Retargeting to Boost Mobile Conversions
Mobile messaging analytics, as part of a well-thought out mobile marketing strategy, can help brands and retailers gain actionable business intelligence. They can then use that data to craft push, SMS and mobile email messages that are relevant, add value and are selectively timed.