4 Ways to Leverage the Smartphone This Holiday Season

| Larry Kavanagh

While mobile-friendly design has improved the shopping experience, conversion rates still hover at about 20-25% of what shoppers using bigger monitors produce. As a result, sales on smart phones make up only 1-2% of online revenue for many etailers.

Best Buy Having a Bad Week

| Tim Parry

Best Buy may have pulled Richard Schulz’s offer to but it back and take it private off the tabel, and announced Hubert Joly as its new president and CEO. But Best Buy also said it does not intend to further provide or update earnings guidance for fiscal 2013, and that is not sitting well with Wall Street.

‘Tis the Season for Holiday Planning

| MCM staff

e-Dialog recorded record-breaking holiday stats last year, including a 39% increase of email volume and a whopping 366% increase in mobile/SMS volume. That alone is a good reason to check out its holiday planning infographic.

The Customer Experience No Longer Ends at Checkout

| MCM staff

Consumers are most satisfied with the checkout process, the variety of products or brands offered and the ability to track their purchases. Online shoppers are least satisfied with the flexibility to choose a delivery date, rerouting packages and the hassle of returning or exchanging unwanted items.

3 Ways to Managing the Complexity of Site Search

| Terry Costa

Now that more consumers rely on the search box as a means of browsing your online storefront, site search has become an even more critical feature for online merchants. Particularly with the rise of mobile devices and tablets, customers expect to find their product quickly, and a short and swift path once they arrive at your site to get to the