5 Tips to Elevate Your Mobile Commerce Strategy

| Erin Lynch

Even though a new research report has found that 41% of retailers possess a mobile initiative, many are still hesitant about rolling out a mobile commerce program. Here are 5 tips that can help retailers develop enterprise-wide mobile commerce plans and enhance existing strategies.

Bazaarvoice to Acquire PowerReviews in $151.9 Million Deal

| MCM staff

Bazaarvoice will pay $31.0 million in cash, issue up to 6.4 million shares of common stock and assume vested and unvested options to purchase the common stock of PowerReviews equivalent to 1.6 million options to purchase the common stock of Bazaarvoice.

Direct Sales for Staples Rise 2% in 1Q

| MCM staff

First-quarter sales for Staples slipped 1%, to $6.1 billion, for the three months ended April 28. Direct sales from its North American Delivery Business — which includes the Staples and Quill catalogs and online businesses as well as the Staples contract delivery business — grew 2%, to $2.6 billion.

10 Ways to Reduce Shopping Cart Abandonment

| Blair Lyon

While there is no silver bullet for reducing shopping cart abandonment, online merchants that attack the issue from many angles will achieve the best results. The good news is that organizations have an arsenal of powerful strategies at their disposal, each designed to address specific reasons for shopping cart abandonment. Here are 10 effective strategies you should try to keep cart abandonment rates low and conversion rates high.

How to Recognize Online Fraud

| Jim Tierney

Online fraud moves rapidly worldwide and is often impossible to identify. Here’s a few things you need to know about recognizing online fraud.

4 Ways to Personalize Your Customers’ Experiences

| MCM staff

Knowing who your customers are is what changes their experiences from merely adequate to delightful, and can turn a customer into a raving advocate. Here are four things that you should start to do over the next three to six months to improve customer engagement in an incremental fashion while strategizing for the long run.